Get to SOLD OUT!
How to Sell Out Your Outdoor Event, Stop Worrying About People Showing Up, & Deliver an Extraordinary Experience
Category: Internet Marketing
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There are a number of web sites that suffer from poor user orientation. A user loads up the web site and has no idea what the site is about. Regardless of all the text and pictures found on the page being loaded, user can quickly become lost. Business sites need an effective way to quickly…
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A Web Centric Marketing ExampleOn my way home from the air show conference I decided to stop in Buffalo, New York. During a stop at the Walden Galleria shopping mall I noticed the pictured advertisement. It is a large indoor banner advertisement hanging in the middle of the mall. The banner ad is a decent…
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During my visit to a local bookstore I overheard a discussion regarding “The Secret.” There was a woman at the customer service desk asking for information regarding “The Secret.” The customer service person responded with “we don’t have anything left, no books, no audio, nothing. It’s all sold out!”
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How many times has your advertising been lost amongst other advertising? Everybody is jockeying for attention.
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Today more companies are using pay per click advertising for their web site. Unfortunately too many of these companies waste money on PPC advertising.
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One traditional media channel I notice a number of companies not leveraging is radio advertising. Some companies spent top dollar to promote their brand but never mention their web site.
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Involvement devices are methods of getting your prospects involved with your web site or your offer. They also assist you in converting your prospects.
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Recently I was fortunate enough to visit a number of different nations during a whirl wind tour. The day long journey included Canada, Norway, Japan, and Mexico. The evening finally culminated back at the United States for a spectacular fireworks show.
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I’m sure most people have heard of Googling someone. For those that haven’t here is a quick overview.
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Today’s post refocuses on some of the finer details of web centric marketing. We’ll take a look at the interaction of impressions and conversions.